AI versus Graphic Design: The Future and Sacrifices we Do(n't) Have to Make
As a student graphic designer, the future has never felt so uncertain for me. For designers who are in similar positions to me, it feels as if we’re slowly being phased out and replaced with AI. Everywhere in the industry, it seems as if firms are beginning to use AI for once was considered to be “intern” or “entry level” work. Local businesses have also opted for AI-generated designs to cut costs, jeopardizing the design freelance market. Even when talking to established designers and creatives, they advocate for AI’s usage, making it seem as if there is no regard for the environment in our future. It makes me think: is there anything left for us? How do we move forward ethically, with the industry reshaping itself so rapidly? I’ve recently had the opportunity to speak to multiple creatives around Portland within the design community, including a copywriter who has worked for the likes of Nike, Adidas, and many other brands based around the Portland area. We discussed how AI is a too...